WordPress pricing ranges from $0 to $300+. While users can create personal blogs at no cost, most companies will pay for updates. Including a top web hosting plan ($3 — $20/month) to boost website bandwidth, in addition to premium themes and plugins to improve your site’s layout ($0-$200).
On average, WordPress pricing is about $50 — $300 annually, but this may still change a lot depending on what your website needs to take off and keep going. Let’s start with what’s typically the biggest wordpress price: hosting.
1. WordPress Pricing: Lease
| Bluehost | SiteGround | WordPress.com Paid Hosting | WordPress.com Free Hosting | |
|---|---|---|---|---|
| Beginning Price | $2.95/month | $3.95/month | $4/month | Free |
| Storage | 50 GB | 10 GB | 6 GB | 3 GB |
| Bandwidth | Endless | Unlimited | Endless | Unlimited |
| Custom Domain Contained? | Included Free 1 Year (Subsequently $13/year) | No, but you can join one | Included Free 1 Year (Subsequently $13/year) | No, should use WordPress subdomain |
| Email Contained? | ✔ | ✔ |
A host is the support that”shops” your website and typically also supplies your domain name and company email accounts. You can get hosting from WordPress.com, in Addition to external companies like Bluehost and SiteGround.
The free program on WordPress.com supplies 3 GB of storage, but no email accounts, or custom domains (you need to use a yourname. wordpress. Com domain name ). This can be acceptable for a personal site, but its not perfect for companies.
WordPress.com offers a paid program that includes a domain name and more storage, but it is in fact the outside companies which provide the best deals. Bluehost, for example, comprises 50 GB of storage, a custom domain and 5 email accounts for only $2.95/month. This is the best deal we’re aware of.
WordPress Hosting Upgrades
Most server providers also offer you some optional upgrades. While these are usually unnecessary for a small business (with the exception of domain coverage protection), you might consider some of these upgrades as your website grows:
Domain Privacy Protection ($0.99/month)
When you purchase a domain name, your personal information becomes added to a public database. Your name, address and phone number are displayed online, which can result in some pesky spam calls and letters
Instead, you may pay extra for domain name protection, and your host provider will list their name, office address, and phone number rather than yours. With Bluehost, this costs $0.99/month, roughly $12/year.
Dedicated IP Address ($5.99/month)
By default, then your website will share an IP address with other customers of your server provider. While shared IPs are typically fine for small business sites, there may be a few averse affects: Your website can slow down during periods of high traffic, or, less commonly, your mails may be marked as spam if there is non-reputable websites sharing your IP.
Most businesses start out with a shared IP, and update to a dedicated IP address if traffic grows to a point where it is advantageous.
Dedicated SSL Certificate ($4.17/month)
SSL transmits your website data to people in an encrypted form. Recently, Google began to prefer sites with SSL encryption, so with this installment can help your site rank high in search results.
Most hosts (such as Bluehost) supply a shared SSL certificate at no excess cost. A dedicated SSL certificate is simply an extra layer of authenticity, since it displays your company name on the certificate instead of your server provider. For the great majority of small companies, this feature won’t be necessary– particularly as it needs a dedicated IP address in the first place.
2. WordPress Theme Prices
To be able to set up a WordPress website or website, you want to install a theme. A theme is basically a pre-designed template you can personalize to your own business. Most topics are user friendly. You edit them by simply adding text/images and playing with the settings menu; no programming required.
A good deal of themes are available free of charge, like the default Seventeen theme. Generally speaking, free themes work great for a blog, or simple informational business website. You might decide to cover a motif, but if you’re creating state a restaurant, or even a property site, and you want features created for your particular business. Paid topics start at about $20, and they typically provide more expert designs and industry-specific features.
Among the tens of thousands of WordPress themes on the market, here’s a few that stand out:
Fit Web Themes
Price: Free (with hosting strategy )
Fit Web Topics is a more straightforward alternative for creating a professional small business website. It was created by us at Fit Small Business to accommodate company owners that do not have time to learn an advanced customizable WordPress theme. Just enter your enterprise information, upload photos, and select your color scheme. It’s that easy.
We designed 3 themes for different industries:
- Service & Retail Business Theme
- Restaurant Theme
- Salon Theme
Each focus on the features you need to attract and retain customers– such as, outstanding contact info, smooth mobile performance, an easy-to-read restaurant menu, a’testimonials’ section for client testimonials — just to name a few. The template is fast, easy to browse, and compact. You won’t have to wade through mounds of support files to make your site, nor will your client have some trouble finding what they will need to call or drop in for a visit.
Fit Web Themes are currently available free. Just click the links above for instructions about how to set up them.
Divi
Cost: $89 annually (or $249 one-time)
Divi is one of the most popular WordPress themes since it can be formed to fit any business. To begin with, you may choose between 20 distinct layouts, which are especially designed for different businessesincluding restaurants, designers, event planners, B2B and much more. Then, simply drag and click to modify elements. Everything from text boxes, photographs, video players, pricing tables and sign-up forms could be edited or added in this easy manner.
As a tradeoff for Divi’s remarkable editing capabilities, you may pay a higher cost than many WordPress topics. It costs $89/year, or even a one-time payment of $249. Considering there is low-cost and even free options out that may offer similar looking sites, albeit without personalization, it is worth checking out these first.
Avada
Cost: $60 one-time
Avada can also be a highly customizable WordPress theme, but for a fraction of the price of Divi. It also features industry-specific designs, but with a larger selection, including hotel, gym, and church layouts, simply to name a couple.
Just like Divi, you are able to alter topics with easy drag-and-drop tools. You can pick between components such as pricing tables, videos, and counter boxes, and then place them anywhere on your site. The designer isn’t quite as elegant as Divi’s, nor do you get as many features (such as the ability to save page templates, or split-test page layouts ), but its nonetheless impressive for the price.
Custom Theme Development
Cost: $2000 — $5000 one time
Last but not least, companies who have a very particular vision for their website may hire someone to design a custom theme from scratch. This is considerably more expensive than the other alternatives, but lets you create a completely unique website and/or add features that are not available elsewhere.
For instance, major publications like The New Yorker and TechCrunch are tasked with publishing hundreds of new posts everyday. Both use custom WordPress themes to help arrange this information in a means that is easy for readers, and set a unique brand.
Obviously, not every business has the exact same readership demands as The New Yorker. If you can manage to customize an present template, then this can typically save you a few thousand dollars. Otherwise, should you choose to make a custom theme, you will find the very best rates by hiring an individual freelancer on Upwork, or cover a little more to get a boutique service.
3. WordPress Plugin Prices
The third and final WordPress cost we’ll pay is the amount of plugins. A plugin is an extra tool or feature that may be incorporated with your website. Similar to how a browser plugin adds additional functionality to a web browser, a WordPress plugin adds additional functionality for you, or your site traffic.
For instance, you could install a plugin which blocks spam comments on your site, empowers visitors to publish a contact form, or even an ecommerce shopping cart to allow people to purchase goods on your site.
Many plugins are available for free, with paid options available for certain additional features. Here’s a Couple of examples:
WooCommerce
What It Does: Ecommerce
Cost: Free with optional paid updates
WooCommerce enables you to flip your WordPress website to a fully functioning online store. You can list an unlimited number of things available with many different layout and categorization choices.
Not only will be WooCommerce available for free, but unlike other popular ecommerce platforms, but they won’t require a cut from the items that you sell . Nevertheless, you’ll need to pay extra for specific features like an innovative shipping calculator ($99) or customer subscriptions ($199). Additionally, you ought to cover the typical payment processing charges, but that goes into a payment provider–not WooCommerce.
Akismet
What it Does: Spam Blocker
Cost: $5/month
Startlingly, around 85 percent of inbound emails and comments that come via a site are now spam, according to Websense Security Labs. This, naturally, means a lot of time wasted on your ending (or your sales team’s ending ) picking throughout the duds. Akismet simplifies this process by tracing the IP address and recognizing keywords that signal spam. They are always updating it also to counter the latest spam tactics.
Akismet is technically downloadable for free, but you will need an API key to run it. This starts at $5/month for businesses.
Food and Beverage pub
What it Does: Menu Designer
Cost: Free with discretionary $25 upgrade
As an illustration of the many industry-specific plugins out there, Food and Beverage Menu makes it effortless to create an attractive and mobile-friendly cafe menu. Simply add your items, using a description, cost and (optional) photograph, and the tool will automatically format your menu.
Food and Drink Player is included free with Fit Web Themes: Restaurant Edition. There is a”Pro” model available, but for $25, including dietary icons to show next to things, discounted item prices, along with other capabilities.
The Most Important Thing
WordPress can be set up free of charge, but most companies will pay for hosting in order to utilize their own domain (www.YourSite.com) and set up specialist email accounts. On top of this, you might or might not need to cover a theme and plugins, depending on the complexity of your website.
As an alternative, you can use a free theme like Fit Web Themes: Business Edition that aims to negate the need for extra purchases. Fit Web Topics includes all of the vital business site features built-in, like a call-to-action, Google maps integration, email signup form and so forth. It’s one of 3 free themes designed by us in Fit Small Business. Click the links below to check them out:
- Service & Retail Business Theme
- Restaurant Theme
- Salon Theme
